Kolekcjoner, The Collection Belgium tour

Content creation, Event organisation, Photography, Story telling, Strategic Partnership Builder, Video creation

Client: Kolekcjoner

Date: May 11, 2021

Project Briefing

What began as a personal connection quickly evolved into a unique content-driven opportunity. Polish automotive influencer Kolekcjoner — known for his flamboyant style and passion for luxury cars — planned a visit to Belgium and was looking for more than just a casual stay. The objective became clear: curate an exclusive, unforgettable luxury car and lifestyle experience, tailored to his personality and platform, with the potential to generate high-end content and media visibility.

Our Approach

We orchestrated a fully bespoke itinerary from the moment The Collection and his team landed in Brussels via private jet. From airport pickup to curated experiences, we ensured every moment reflected luxury, exclusivity, and Belgian excellence. Highlights included: a private visit to the D’Ieteren Gallery, a Bugatti Chiron-driven experience through Brussels, an exclusive tour of Autoworld museum, a visit to 911 Motorsport and the private collection of Johan-Frank Dirickx and a selection of high-end culinary experiences along the way.

The project, supported by Bentley Brussels, Bugatti, D’Ieteren Gallery, and Autoworld, not only elevated the influencer’s trip but also caught the attention of Polish national television, resulting in a dedicated episode broadcasted to a wide audience.

Key Client Benefits

Unmatched Luxury Experience
The Collection received a highly personalized and elevated journey, merging automotive passion with culture, gastronomy, and behind-the-scenes access to Belgium’s car heritage.
High-Value Content Creation
The carefully curated program resulted in premium content across social media and even led to coverage on Polish national TV, dramatically increasing reach and visibility.
Strengthened Brand Connections
By connecting key partners like Bugatti, Bentley, 911 Motorsport and Autoworld, the experience amplified their presence within a new, international lifestyle and automotive audience.
Turnkey Execution with Global Impact
What started as a simple visit became a multi-day brand and lifestyle showcase that reflected Belgium’s excellence and Xpandity’s ability to turn personal projects into powerful brand moments.